“There’s a lot of cool little spots here,” says Steve Stevenson, owner of 1-2-3-4 Go! Records. “It’s a cool little pocket away from the main drag.”

Just a few blocks from trendy Temescal, 40th Street near Webster offers delightful discoveries for those who venture away from Telegraph.

  1. We must eat: “It’s a huge food destination,” says Erin Wade of Homeroom. “There’s a lot of other great food destinations in the area.” Hog’s Apothecary is one of the latest additions to Oakland’s roster of unique culinary offerings. Homeroom offers many varieties of mouth-watering mac & cheese. Wade suggests that those who think they don’t like this American favorite come by and try their version by someone who can really make it. If you don’t like Homeroom’s food, you can really say you tried. When you need a pick-me-up, stop by Subrosa for Four Barrel Coffee and chill for a bit in their parklet.
  2. Retro rules:  There is definitely a throwback feel to this area, from 1-2-3-4 Go!’s huge collection of vinyl to Manifesto’s vintage storefront. Elder & Pine owner Nick St. Mary, who hand-selects all the store’s male-focused vintage clothing says, “There’s nothing quite like this in Oakland.” Manifesto offers lots of cool gear, including locally-made offerings, as well as bikes and repairs.  And when you’re done shopping, you can stop by Subrosa and refresh with a hot cuppa.
  3. Nightlife: “Bands that normally play gigantic places” give much more intimate shows in 1-2-3-4 Go!’s performance space, says Stevenson. “The room sounds really good.” After the show – don’t go to Subrosa!  It closes at 6pm. Come back in the morning.

Look for in 2014: Homeroom take-out shop near Webster on 40th, for those who just can wait for that great mac & cheese.

Parklet on 40th Street.  Photo by Laura McCamy

Parklet on 40th Street. Photo by Laura McCamy


This story is part of a series funded by a generous grant from Oaklandish to Oakland Local.

Read a related story here: A community grows on 40th Street in Oakland

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About The Author

Laura McCamy, is a freelance writer, editor and researcher, and a contributing production editor at Oakland Local. Her work also appears in Momentum Magazine and the Intuit Small Business Blog. Follow Laura on twitter @lmcwords

One Response

  1. mike

    My roomate and his friends (longtime residents) call this “The Rock Block”


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